75 designers and 100 brands star at "home grown" Sydney Design Festival event

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Sydney Design Festival is now in full swing and from tomorrow March 8 you can visit HOME.GROWN. // Discovering Australian Design, a three day celebration of locally created furniture, lighting and objects which runs until March 11.

HOME.GROWN. takes place at Mungo Scott Flour Mill, a century old iconic Sydney landmark. This event marks the official opening of this historic building, along with the launch of the new platform: thedesigndirectory.org

Presented by Authentic Design Alliance and The Design Directory.org the event is curated by ADA director Anne-Maree Sargeant.

HOME.GROWN. presents 75 designers and 100 brands in installations, exhibitions and pop-ups showcased across three halls over two levels. You can meet designers, discover makers, find new products and learn about the importance of investing in the locally created products for where we live, work and play.

The HOME.GROWN. Marketplace will offer visitors the opportunity to buy original products and accessories from some of Australia’s most dynamic homewares brands.

Gallery space installations featured include: Undervalued curated by Nick Rennie, Project Replica (Mitch Tobin), Used-By 3018 (Will Thompson), Brand a Fake (ADA) and The Design Directory.org (preview and installation) along with presentation of the Mercedes-Benz Design Award 2018.

Floor and speaker talks take place on Saturday March 9 and Sunday March 10.

Authentic Design Alliance is an independent association that exists to promote the value and importance of investing in original furniture, lighting and designed objects. Committed to educating and influencing purchasing decisions, the ADA® supports the creators, makers, brands, importers and distributors of authentic products and materials in the fight against design theft.

Sydney Design Festival is presented by Powerhouse Museum/MAAS. This year the theme ‘accessign design’ delves into the democratisation of design, and features established and emerging design practitioners, brands and distributors to expose 'design' to a broader audience.

Program, ticketing and free entry details for HOME.GROWN. are at this link

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HOME.GROWN. introduces the work of new designers, amongst them Fluxwood Lighting (Qld) shown above and below.

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